The CRM that knows the guidelines.

Fannie, Freddie, FHA, VA, and USDA.
Every loan file reviewed against them.

Pre-approval gate

Pre-approvals that don’t blow up in underwriting.

Every rule checked before the letter goes out. A built-in checklist covers the declarations and eligibility rules, so the letter can't ship until every issue is cleared.

  • Every letter you send is one you can stand behind.
  • AI reviews the whole file, so you catch what a checklist can't.
  • Fewer surprises when the file hits underwriting.
Pre-approval letter locked with hardcoded guideline blocker open
Sample
AI

An AI reviewer. An AI writer. An AI guideline expert.

Three AI features, purpose-built for mortgage. One reviews every loan file for risks. One drafts your email in your voice. One answers guideline questions with the exact section they came from.

  • AI reviewer flags every risk in the loan file, before it hits underwriting.
  • AI writer drafts replies, cold outreach, and scenario answers. You review, you send.
  • AI guideline expert cites the exact FNMA, Freddie, FHA, VA, USDA, or HUD section every time.
AI Loan File Analysis risk report for Sofia Hayashi
Sample
Loan Presenter

Every option, every cost, side by side.

Every scenario, every cost, and every monthly payment lined up next to each other. Branded to you, updated live, and walked through on video.

  • You show up branded, so borrowers see you as the pro.
  • Change numbers on a live call. The borrower's view updates in real time.
  • Record the walkthrough once. Stop repeating the same explanation.
Loan Presenter down-payment comparison: 5% / 10% / 15% / 20% side-by-side
Sample
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Doc requests

Just upload. LogicLinks knows where it goes.

The right docs asked at the right point in the loan, in plain English.

  • Borrower, buyer agent, title, and insurance all upload to the same file.
  • Upload anything. LogicLinks reads it and pushes the numbers into income calc and the rest of the file.
  • Wrong doc in the wrong slot gets flagged before it lands.
Borrower portal Documents page with 7 outstanding requests
Sample
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Conversations

Email, SMS, Calls, Call Recordings, and Portal messages in one spot!

Your inbox lives right where you need it.

  • Stop switching between your inbox, phone, and CRM.
  • See every touchpoint in order, on one screen.
  • Nothing gets lost between the channels.
Communication section on a lead: email + SMS + calls + portal messages in one timeline
Sample
Booking link

Every lead self-selects before the call.

Different funnels for VA loans, first-timers, upgrades, downsizing, relocation, and more. Each borrower picks their own path. You show up already knowing what they want.

  • Multi-page funnel or one-page link. Your call.
  • Every borrower picks their situation up front (VA, first-timer, upgrade, whatever fits), so you know what the call's about before you pick up.
  • Rewrite any page in settings so every word sounds like you.
  • Every referral gets credited to the right partner, automatically.
Strategy Call funnel: situation picker → personalized calendar → booked confirmation
Sample
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Portal

Clients see their loan. Partners see their client.

Every borrower gets a branded dashboard with their loan status, docs, and messages. Every referral partner gets a private view of their client's stage, notes, and activity. Both under your name and your colors.

  • Clients see loan status without asking you.
  • Partners see their client's progress without you emailing an update.
  • Every screen is branded to you, not to LogicLinks.
HomeBase Portal: borrower dashboard + realtor per-lead stage view
Sample
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Rate sheets

One weekly rate sheet. Personalized for every partner.

Use your own rates or national averages. LogicLinks turns them into a branded PDF for every partner, addressed to them, with the APR math and rep-example disclosure done for you.

  • Custom rates or national averages, your pick.
  • Pick which loan programs show up on the sheet.
  • Every partner gets a rate sheet branded to you, addressed to them.
  • Fires automatically every Friday morning.
Personalized weekly rate sheet: Demo Mortgage branded, addressed to Jordan Park, 6 programs with APR math
Sample
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Campaigns

Multi-step sequences, or one-time sends.

Filter your list, then reach them by email or SMS. Set up a multi-step sequence that drips over weeks, or fire a one-time broadcast. Every real open, click, and opt-out tracked.

  • Multi-step email or SMS sequences run themselves after you set them up.
  • One-time send to your whole list. No copy-paste.
  • Real opens tracked, not spam-scanner opens. Clicks and opt-outs too.
Campaigns list + Sequences list + Aged Lead Revival sequence detail with 7 steps
Sample
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Priced for loan officers.
Built like enterprise.

Every plan starts with a free 30-day trial. No credit card. Cancel anytime.

Foundation
$150/mo

For LOs building their pipeline.

  • CRM, contacts, and pipeline
  • Unified inbox: email, SMS, and calls (with call recording)
  • Booking funnel that routes leads by what they want
  • Weekly rate sheets sent to your partners
  • Campaigns: one-off email and SMS blasts
  • Automated workflow rules
  • Your company branding on every screen
Most popular
Producer
$299/mo

The full origination platform + AI.

  • Everything in Foundation
  • AI: Loan File Analysis, Email Assistant, Guideline Chat, and document reader
  • Pre-approval letter with agency guideline checks built in
  • Income analyzer for W-2, self-employed, rental, and variable pay
  • Loan Presenter: side-by-side scenarios and video walkthroughs
  • Client + Partner portal, so nobody is left in the dark
  • Drip campaigns and refi alerts for your past clients
  • MISMO 3.4 import/export + Loan Fees builder
  • Unlimited e-signatures
Titan
Coming soon

SEO + growth features to help brokers dominate their market.

Stop chasing referrals.
Start earning trust.